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Local consumer goods marketed in Austrian supermarkets

21 Jan 2021

With the assistance of MTC Exotic Supermarket, the Sri Lankan Embassy in Austria obtained shelf space, without any cost, to position Sri Lankan consumer goods in the heart of Vienna, Austria. This initiative aims to further enhance market access to Sri Lankan products and attract new market opportunities for Sri Lankan products in Austria. MTC Exotic is said to be a popular supermarket chain in Austria with a strong customer base, which would provide the ideal platform to promote Sri Lankan products and increase their market share. MTC Exotic plans to attract competitive suppliers for 30 Sri Lankan consumer products that could be marketed in Austria, to coincide with Sri Lanka’s 73rd Independence Day celebrations in Austria.


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