Alaska Airlines recently celebrated its first day as a member of oneworld, becoming the 14th full member of the global alliance, just eight months after receiving a formal invitation from oneworld in July 2020.
“Joining oneworld is joining a family of the best airlines in the world,” said Alaska Airlines CEO Ben Minicucci. “Being a part of the alliance allows us to provide fantastic global connectivity, a seamless travel experience and more valuable loyalty offerings for our guests.
“This alliance transforms Alaska into a truly global airline, connecting our strong West Coast network and destinations across North America with the worldwide reach of our oneworld partners.”
With safety protocols in place due to the pandemic, Alaska and oneworld hosted a virtual celebration and news conference in Seattle, the airline’s hometown.
Fellow airline members from around the world welcomed Alaska to the alliance with video greetings, and provided versions of employees performing the Alaska Safety Dance, briefly renamed the Global Safety Dance. The interactive Multichannel News Release, which includes high resolution images and video, can be downloaded online.
“With Alaska Airlines now part of oneworld, we are excited to offer customers even more destinations and flights, strengthened by Alaska’s leading network on the US West Coast,” said oneworld CEO Rob Gurney, who joined Minicucci in Seattle for the event.
“For oneworld top-tier customers, the joining of Alaska will provide even more opportunities for their status to be recognised as we look forward to a recovery in international travel.”
For Alaska and its guests, oneworld provides a global network of flights to as many as 1,000 destinations across more than 170 countries and territories*. With its membership in the alliance, Alaska will add seven new airline partners and enhance its six existing partnerships with oneworld members.
“We’re delighted to welcome Alaska to the oneworld family. As the industry recovers from Covid, airline alliances are going to be more important than ever. Alaska will be an asset to the alliance, positioning oneworld to deliver even more value to our customers and member airlines,” said oneworld Governing Board Chairman and Qantas Group CEO Alan Joyce.
Alaska Airlines officially joins oneworld
05 Apr 2021
Alaska Airlines officially joins oneworld
05 Apr 2021