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Sri Lanka all set for Expo 2020 Dubai

20 Sep 2021

Sri Lanka is to participate in Expo 2020 Dubai, to be commenced from 1 October 2021 to 31 March 2022 and is expected to attract over 25 million visitors to Dubai during its six-month run.  Expo 2020 Dubai is the latest edition of World Expos held around the world since 1851, and will be the first ever to be held in the Middle East, Africa, and South Asia.  Speaking about this landmark event, Sri Lanka Tourism Chairperson and Expo Commissioner General – Sri Lanka Kimarli Fernando stated: “Expo 2020 Dubai was an event that came to Sri Lanka Tourism at the eleventh hour. Despite all constraints and barriers, we (Sri Lanka Tourism) made it this far and created a global platform for Sri Lanka to be showcased at this international event. We have created tourism, trade and investment opportunities at Expo which we are sure will generate great growth avenues for Sri Lanka. We are also blessed with amazing partners and great support extended from Expo Dubai team. Sri Lanka Tourism is looking forward to a successful event in Dubai.”  One of the key facets of the Sri Lankan contingent is anticipated to be the specially-designed pavilion, which was officially handed over by the Dubai Expo team to Expo Deputy Commissioner General – Sri Lanka and Consul General of Sri Lanka to Dubai and the Northern Emirates Nalinda Wijerathna on 14 September 2021. Accompanying Nalinda Wijerathna at the handover was Sri Lankan Consulate in Dubai Second Secretary Subashini De Silva.  The pavilion, with its water-based theme, was designed by a team from the University of Moratuwa and has been recognised as one of the best designs at Expo 2020 Dubai. The pavilion showcases the hydraulic civilisation in a touristic perspective bringing out the three positioning pillars of authenticity, compactness, and diversity, while taking visitors on a journey through history, culture, nature, people, and many facets of the destination through storytelling to inspire and showcase Sri Lanka to the world. Silent display screens at the pavilion will feature the unique facets of the island in all its wonder and awe.  The pavilion would be segmented into zones to represent the many diverse facets of Sri Lanka. Zone one will display a cross-section of Sri Lanka’s multiple dimensions, zone two will focus on the island’s unique ecology, biodiversity, and ecosystems, while zone three will give participants an insight into the island’s awe-inspiring history with a display based on the island’s ancient kingdoms. Zone four is dedicated to economy and trade development, while zone five will showcase local craftsmen and artisans with a masked wall and retail area. The pavilion is a mix of heritage, history, local style, and the latest technology, which will give participants a glimpse of island life in all its splendour, helping create interest that will attract both visitors and investors. The entire experience is designed to be personal, immersive, and memorable, conveying the island’s warm, sunny personality and exotic character.  Sri Lanka Tourism has built a collision in presenting Sri Lanka strong and vibrant at Expo 2020 Dubai in partnership with the Sri Lanka Embassy in the UAE and the Consulate in Dubai, Gem and Jewellery Authority, Export Development Board, Sri Lanka Tea Board, Laksala, Board of Investment, Port City, SriLankan Airlines, and the National Chamber of Exporters. The event will provide an extraordinary opportunity for many organisations that make up the local contingent, including commercial opportunities that will enable a more robust and strengthened local economy. With over 190 countries participating in the event, there will be a wealth of interest in Sri Lanka’s unique arts, crafts, cuisine, and culture. Destination Sri Lanka will be telling its story through the creative use of song, dance, cultural events, and a host of strategically targeted programmes.


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